Zeon Digital Marketing Academy
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Advanced Digital Marketing
Course

Social Media Marketing | Google & FB Ads | WordPress | SEO | Analytics & More

5.0
Reviews

Description

This course is designed to create a firm understanding of several aspects of the Digital Marketing industry. Completing this course will give you a clear understanding of the foundations of the new digital marketing landscape. The modules will equip you with the tools, concepts, and stories that help you create, and promote digital products and services online. We have structured the course in a strictly job-oriented format. This course contains theoretical classes, in-hand projects, and an internship in our parent Digital marketing company.

The course is taught by working professionals of Web India Branding and Marketing. The modules are easy to digest and delivered in a conversational style. Communication in the classroom will be in Malayalam. The course will be available only in online mode.

What you'll learn

Build a Digital Marketing Strategy
Optimize Websites for SEO
Drive Organic Traffic with SEO
Create a Content Strategy Plan
Find Your Online Audience
Drive Traffic with the targeted audience
Create effective Google Ads
Create effective social media Ads
Analyze Website Data

Course Content

Learn the fundamentals of digital marketing, its channels, and how it differs from traditional marketing.
Learn to conduct effective market research, understand your target audience, their needs, preferences, and behavior to inform business decisions.
Understand how domains, hosting, and website structures work to create a solid foundation for digital marketing.
Learn to build and manage a fully functional website or blog using WordPress without any coding knowledge.
Master on-page, off-page, and technical SEO strategies to rank websites higher on Google search results.
Create and optimize paid search campaigns using Google Ads to drive targeted traffic to your website.
Track and analyze website traffic, user behavior, and performance metrics using Google's powerful tools.
Build brand awareness and engage with audiences on platforms like Facebook, Instagram, LinkedIn, and Twitter.
Learn the principles of Pay-Per-Click advertising to maximize ROI on various ad networks.
Write compelling and persuasive ad copies, landing page content, and social media posts that convert.
Create and distribute valuable content to attract, engage, and retain a clearly defined audience.
Design effective email campaigns, build subscriber lists, and use automation to nurture leads.
Optimize YouTube channels and videos to increase views, subscribers, and brand visibility.
Automate repetitive marketing tasks and learn how to earn commissions by promoting other people's products.
Use tools like Canva to create visually appealing graphics for your digital marketing campaigns.

Requirements

  • A desire to learn
  • No prior knowledge required

Student Reviews

4.9
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Based on 181 reviews on Google

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This course includes:

  • 2 Months Classes
  • 1 Month Internship
  • 100% placement assistance
  • Certificate of completion
  • 1 Year Academic Support
PDF

Course Brochure

Advanced Digital Marketing

Get the complete course outline, fee structure, and career outcomes — all in one PDF.

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                          BECOME A CERTIFIEDMARKETING LEADER

                          Transform your career with Kerala's most comprehensive 360° practical digital marketing course. Live tools, live client budgets, 100% placement.

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