Social media specialist

A distinguished digital marketing firm in Cochin is inviting applications from experienced candidates for the role of Social media specialist.

Full Job Description

The company is looking for a creative and enthusiastic social media specialist to join our marketing team. As a social media specialist, you will be responsible for developing and executing engaging social media strategies to grow our brand presence, drive audience engagement, and build strong online communities. Your expertise in social media platforms and content creation will be vital in elevating our brand’s digital footprint.

Skills Required

Develop and implement innovative social media strategies across various platforms, including Facebook, Instagram, Twitter, LinkedIn, and others, to achieve brand goals and increase brand awareness.
Create compelling and visually appealing social media content, including graphics, videos, and written posts, that resonates with our target audience and aligns with our brand voice.
Manage and monitor social media accounts, responding to comments, messages, and mentions in a timely and professional manner to foster positive interactions and enhance customer satisfaction.
Monitor social media trends, industry news, and competitor activities to stay ahead of the curve and identify opportunities for improvement and growth.
Collaborate with the content team to align social media campaigns with overall marketing initiatives and ensure a cohesive brand message across all channels.
Analyze social media performance metrics and provide regular reports, highlighting key insights and recommendations for continuous improvement.
Engage with influencers and brand advocates to build meaningful partnerships and expand our reach in the digital landscape.
Stay up-to-date with the latest social media best practices, algorithm changes, and emerging platforms to keep our social media strategies relevant and effective.